Sterling Sports
Sterling Sports Report
Racing To Win Across Endurance Sports
March 2007 - Vol 2, Issue 2
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Welcome! Sterling Sports Group is a Professional Coaching Company focused on cycling and endurance sports. Our aim is to provide you with relevant training and racing information, athlete profiles and perspectives from across a broad spectrum. Please read on and enjoy...

Spring is in the air, daylight savings kicked off early, and now we just want to ride! We are very excited to announce that our regular Tuesday evening ride series will start up on Tuesday April 3rd. These weekly rides are a great chance to both fine tune your fitness with a variety of challenging intervals, and get some quality ride time with the Sterling coaches too.

Among the programs we've scheduled this year are structured intervals for the different physiological systems - Lactate, VO2max, and Phosphagen (think 20minute, 3-5minute, and 12-90seconds - ouch!), intra-squad and multiple team scrimmages (remember your pee wee scrimmages of youtth!?), and some indoor team tactics sessions on the Compu-Trainers!

Rides start at 5:45pm at the Trader Joe's on Homestead at Foothill Expressway. Some weeks we may have different start locations or team specific events planned so the best way to know what's happening is to check the Sterling website or drop us an E-MAIL and join our list-serve by clicking below. Hope to see you on the road...

Eden Bikes
Eden Bikes - one of the premiere bike shops in the entire bay area has recently formed a competitive cycling team and Sterling Sports Group is proud to be the official team coaching partner of this new squad!

Based out of Castro Valley, but with riders across the east bay and beyond, Eden Bikes Race Team is composed of 25 racers eager to put their sweet CAPO Forma custom kits on the podium across the Nor Cal Cycling scene. A special hats off to Eden Bikes owner Chris Padavana for getting each of his riders both baseline Lactate Threshold testing and TWO MONTHS of FREE coaching as a welcome aboard! That's a great committment on his part!

Very innovative stuff going on with Eden Bikes - if you're in the area and looking for a good group of guys to train with (and a couple of months of free coaching!) sign up today

LG at Watsonville
Join us for our Climbing & Descending Clinics! Our Level 1 and Level 2 clinics are perfect for new or experienced riders looking to improve these most common of cycling deficiencies. Register for either, or both by visiting our website and clicking the "sign up" link.

April 7th - The Level 1 clinic is designed to introduce some fundamentals of both efficient climbing and fearless descending. From low speed balance and agility drills, to high speed cornering and braking techniques - we'll help you "see" the descent a bit better. We will also look at climbing from every angle. Training approaches, technical elements and different approaches to different gradients. Who knows you might even learn to Like climbing!! This clinic should last about 3 hours and requires substantial time on the come prepared!

May 12th - The Level 2 Clinic adds a bit more training theory and on the bike work on the more difficult elements of climbing and descending - off camber turns and steep grades! In addition we'll be shooting some helmet cam and static video to help you see yourself on the bike.

Each month we strive to bring our athletes some really great deals on stuff that matters. Well this time we've got training specificity on our minds with a couple of really great deals. The DEADLINE for this series of deals is April 7th (two weeks). Read below to learn more about each program. Pricelists for all of the items below are availble by emailing: Not a Sterling Athlete? No problem...send us an email if you are interested and we'll kick you down a sweet discount on this stuff too.

Compu Trainer - yea, the nice weather is returning, but the demand for highly specific workouts is never- ending (especially for those of you with tight schedules!). To that end a CompuTrainer is a great addition to your training repetoire. Simply jump on, fire it up, and your off on a highly specific workout tailored to your needs. We are putting the finishing touches on a series of Sterling Sports Custom Workouts designed around your threshold power and targeting each zone perfectly.

Power Tap System - Training with power isn't mandatory...yet. Being optimally prepared for your events and maximizing the training time you have IS! There is no better way to track your training and development than using POWER. While HR is dependent on a variety of internal and external influences - a Watt is a Watt. The ability to replicate workloads specific to your training needs is essential to your continued development. Are you training too hard, or not hard enough? Using power can help. The PowerTap is a reliable and accurate sytem that measures power at the rear hub. I've had mine for four years and use it nearly every ride and race.

Cycling Peaks WKO+ Software - If you're training with power and you want the best analysis software available, you want Cycling Peaks WKO+. Simply put it makes understanding just what you have done on the bike MUCH EASIER. By combining multiple elements into one seamless package WKO+ makes it easy for new and experienced riders alike to see both individual ride statistics and overall training trends. It's the software choice of SSG - I use it for all my power based athletes exclusively. Check out the website below for more information or to download a demo version. When you are ready simply contact us and we'll send you a copy at a special price - as much as 20% off the $99/retail

If you are not currently on a coaching program now is a good time to start (or restart)! We offer a variety of coaching options for athletes at every level. From the ease and simplicity of our pre built training plans to the private training sessions of our Gold and Sterling programs, each one is created with athletes in mind. In addition, If you are a member of one of our sponsored teams you'll enjoy a substantial discount as well. So do something productive for your cycling...Sign up for a Sterling Sports Group Program Today!


Matt McNamara
Sterling Sports Group

phone: 408.891.3462

Sterling Sports Group | 1640 Belleville Way | Sunnyvale | CA | 94087